About Newsclip Media Monitoring

Newsclip is a South African brand tracking company at the forefront of innovation. We monitor all media channels across South Africa and 53 countries throughout Africa, where our reach of new media channels is constantly expanding.

We help brands, agencies, businesses and organisations find brand mentions in the sea of data available in the media today. We identify these mentions in content created by the brand, as well as content created about them by others.

Our solutions address every brand tracking and media monitoring need; from print, broadcast and online monitoring to advert tracking, media analysis and social media monitoring. We make it easy for you to access and interpret your media coverage through our online platform and customisable ebooks.

Newsclip partners with Focal Points, a media analysis and research service provider, to bring our clients in-depth media intelligence and accurate insights into their communication efforts.

We also provide PR tools to help brands and agencies succeed. The Target Media Directory helps PR professionals find detailed information about the media and create targeted media lists for campaigns. mypressoffice is an online newsroom and press release website where marketers can create their own press offices and distribute their content.

Newsclip’s in-house IT development team focusses on continuously improving our service offering to clients. We are able to deliver on customised client requests and align with industry trends. As a leader in the industry, we are at the forefront of innovation, providing meaningful insights, targeted media intelligence and enriched data.

Newsclip Mission


We aim to provide an innovative and customised brand tracking solutions and to deliver on our client requirements timeously and reliably. Our focus is to always remain a technologically driven, dynamic team and employ and develop quality people.

Newsclip Vision


Our vision is to create technologically empowered solutions for communication management and outcomes-based media relations; and to meet our clients’ holistic needs in an environment that is both people and future focused.

Newsclip Values


Newsclip is committed to quality delivery and expanding technological boundaries in brand management. We do this through excellent service, customer focus, operational efficiency, research leadership and embracing change.

  • Social Stream


    Social Stream+ is introduced as a social media tracking solution for Twitter, Facebook, Instagram and YouTube content.

    Newsclip International is launched. African media monitoring includes 51 countries.

  • Adclip


    Adclip is relaunched as an automated ad tracking service.

  • Focal Points


    Newsclip relaunches its research and analysis service offering.

    Competitor Share of Voice is introduced to Gate5 users.

    Web Stream, our international web motioning service, is included on Gate5.

    Social Stream launches. Newsclip expands its media monitoring service to include a keyword-matching Twitter stream on Gate5. The Excel analysis feature and analysis dashboard are introduced to Gate5 users.

    Bubbles launches. Bubbles is a functional viewing tool which displays clients’ Databins, highlighting their weekly content trends.

  • Media Coverage eBook


    The famous RedBook goes digital.
    Clients can create their own brag book from Gate5.

    amaSocial Logo

    Newsclip unveils amaSocial; the only ‘mobile-based’ social media analytical tool in the world, and proudly South African.

    Newsclip expand its media monitoring services to include African media. Content is sourced from 33 countries throughout Sub-Saharan Africa.

    Newsclip employs 230 permanent staff members.

  • Polly


    Polly, our automated keyword recognition system, launches.

  • my_press_office


    mypressoffice, our press portal, launches.

  • Statistical Report


    Reports become automated. Newsclip has over 150 free analysis reports available.

  • Coding Buttons


    Coding Buttons, our interactive analysis function,
    is introduced to Gate5 users.

  • Gate5


    Newsclip unveils Gate5, our interactive, password-protected, web-based delivery platform.

    The publishing division goes online.

    Target Media Directory goes online.

  • International Online


    Online monitoring is added to the service offering.

  • 1998

    Adclip, our print advertisement tracking service launches.

  • Broadcast


    Broadcast monitoring is added to the service offering.

  • Newsclip

    Est. South Africa 1983

    Newsclip opens its doors in 1983. The first newspaper articles are cut and pasted, by hand, on to backing sheets in the iconic RedBook.